Weekly Roundup – Week of 6.12.23
June 16, 2023
This week’s roundup features trending food and beverage industry stories curated by our team of strategists and food enthusiasts:
The New of Era of E-Grocery
Within the past decade, e-commerce has emerged and become one of the fastest-growing facets of the grocery industry. Data from Liviri suggests four trends that experts see driving the new era in e-Grocery. Despite the customer not being in the physical store, they should still be the focus and grocers need to prioritize their customers’ needs and expectations versus offering a standardized system. Another trend forecasted to make headway is for retailers to take an omnichannel approach to their business by combining attributes from both in-store and online shopping behaviors for one unified experience. Find The Last Two Trends, Here.
The Organic Produce Summit Keeps It Fresh
On July 12-13, the 7th annual Organic Produce Summit will commence and is expected to be the largest event for the organization to date, bringing fresh organic growers and producers together with retailers and buying organizations on the sold-out trade show floor. Attendees will discover a few new events and 20 new exhibition booths. Read More.
“Anything Flows” Campaign Add Coolness To 7-Eleven’s Slurpee Program
7-Eleven’s popular Slurpee drink just got a colorful makeover. The refreshed re-brand of the beloved frozen drink exhibits a bold color-swirled cup and new brand logo. The convenience chain is also running comprehensive ad marketing support across multiple touchpoints from TV and radio to display, social and search. Learn More.
TGI Fridays Brings New Life To Their Menu
This week, TGI Fridays launched a flavorful new menu lineup called the Grilled and Sauced menu with complementary cocktails to match. Customers are able to mix and match six grilled proteins with nine sauces and rub options as well as two sides from nine different options. The president of TGI Fridays, Brandon Coleman III, stated, “This is the biggest update to the menu since our whiskey glaze in the 1990s.” Read Article.
Will Private Label Production Be Brought In-House?
While a fraction of products are made and sold through private label, over the past few years, retailers have been taking production in-house. Experts say this trend will continue grow for the foreseeable future, giving grocers like Walmart and Costco greater control of every step of the process. Read Story.
