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Group of Gen Z shoppers using mobile phone for grocery shopping.

Weekly Roundup – Week of 2.17.25

February 21, 2025

Discover the hottest news stories circulating the food and beverage industry – all curated by our team of strategists and food enthusiasts:

Digitally Engaged Consumers Shift Retail Strategies

A recent report by FMI and NielsenIQ reveals that over 90% of U.S. grocery shoppers now engage in both in-store and online purchasing, highlighting a significant shift towards omnichannel retail. This trend presents retailers with opportunities to enhance customer experiences by integrating digital tools into their operations. Strategies such as improving mobile apps, ensuring seamless transitions between shopping channels, and offering personalized digital promotions can effectively meet the evolving needs of these digitally engaged consumers. Read Story

A New Protein Worth All The Hype

Solein, developed by Finnish company Solar Foods, is a novel protein produced using air, water, and renewable energy, offering a sustainable alternative to traditional protein sources. This innovative process significantly reduces the environmental footprint associated with food production, as it doesn’t rely on “arable land or large water resources. Nutritionally, Solein comprises 75% protein and contains all nine essential amino acids, along with vitamins B9 and B12, iron, calcium, and magnesium.” Its neutral flavor and flour-like texture make it versatile for various culinary applications, including pasta, bread, spreads, soups, smoothies, and even as an egg substitute, providing the food and beverage industry with a flexible and eco-friendly ingredient. Learn More

AI Automation Transforms Drive-Thru Service

Vox AI has introduced an advanced conversational voice AI system designed to enhance drive-thru operations. Capable of communicating in 35 languages, this technology aims to improve order accuracy and speed, thereby boosting customer satisfaction. By automating the ordering process, Vox AI helps alleviate employee workload, leading to increased efficiency and a reported 17% rise in revenue for quick-service restaurants, as reported by Restaurant Dive. Watch Video

Premium Indulgence Meets Accessibility

The Hartman Group’s recent article discusses the evolving concept of premium indulgence, highlighting its shift from exclusivity to accessibility. Consumers now seek indulgent experiences that are both special and attainable, with a growing emphasis on health-conscious and sustainable choices. This trend is exemplified by high/low collaborations, such as the partnership between M&M’s and Kate Spade, which blend premium and mainstream brands to democratize luxury. Brands are encouraged to adapt by offering premium experiences that resonate with modern wellness values and diverse price points. Read Article

Seasonal Menus: How Food Manufacturers Can Help Operators Plan

Emphasizing the importance of seasonal menu changes for restaurants, TouchBistro highlights strategies that food and beverage manufacturers can adopt to enhance their operations. By aligning product offerings with seasonal ingredients, manufacturers can assist restaurants in maintaining consistency and freshness in their menus. Collaborating closely with culinary teams ensures that new products meet seasonal demands and customer expectations. Additionally, providing training and marketing support for seasonal items can help restaurants effectively introduce these changes to their clientele. Read More

2025 is off to a powerful start for the food and beverage industry. Find top trending stories and the latest news in our roundup every Friday.


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