spacer
Thinking

Explore The Changing Market

Understanding what is driving market changes for your CPG, foodservice and restaurant brand — from macro to micro data — informs everything we do. Please read these thoughtful perspectives from our insightful team.

Food brands will need to experiment with unconventional personas and create content that stands out in crowded feeds.

5 Social Media Trends

The social media landscape is evolving, offering food brands a chance to stand out with creativity and strategy. From visual storytelling to AI tools and social listening, embracing these 5 trends can help brands build trust, drive engagement, and convert audiences into loyal customers. Success lies in staying adaptable while staying true to your values—learn how to balance innovation with authenticity to thrive in a competitive market.

Vloggers have a great influence on restaurants than traditional restaurant critics.

Weekly Roundup – Week of 1.20.25

The food industry is undergoing a major transformation in 2025, driven by bold innovations and shifting consumer preferences. From the rise of food influencers and functional foods to the private label boom and the return of catering, discover the trends shaping the future. Plus, learn how the HERO service model is redefining restaurant operations for the modern era.

CES 2025 once again lived up to its reputation as the ultimate showcase of cutting-edge technology.

Weekly Roundup – Week of 1.13.25

The future of food is here, and it's shaping up to be an exciting year! We dive into some of the most talked-about topics in the food industry from CES 2025 Innovations and how the Red No.3 will affect food brands to C-store boosting their coffee programs and Hawaiian cuisine growing influence on mainland restaurant menus.

Chicken chains are not just thriving; they're leading the charge in the quick-service restaurant (QSR) sector.

Weekly Roundup – Week of 1.6.25

From the rise of chicken chains revolutionizing quick-service restaurants to innovative solutions for building resilient food systems at the farm level, we delve into the pressing supply chain challenges and highlight the hottest new food trends shaping our culinary landscape. Explore our latest roundup of food and beverage news as we uncover how these elements are not just reshaping the industry, but also paving the way for a more sustainable and delicious future.

NA beverages, cater to consumers seeking sophisticated, alcohol-free alternatives, emphasizing both taste and wellness.

Weekly Roundup – Week of 12.30.24

From Gen Z's favorite snack strategies to the buzz around Dry January, and even the FDA's latest labeling updates—discover the trends shaping 2025. Dive in now!

GLP-1 drugs provide a weight loss solution and can influence what foods consumers buy.

Weekly Roundup – Week of 12.16.24

The future of food is being shaped by bold trends and disruptive forces. From GLP-1 drugs changing consumption habits to AI-powered merchandising and the rise of Chaos Cooking, our latest blog unpacks what food manufacturers and brands need to know for 2025 and beyond.

Dragon Fruit Freeze-Dried by Mercer features bold colors and ingredient transparency.

Packaging Matters: Leveraging Design & Messaging to Win Shelf Wars

In the competitive food and beverage industry, packaging goes beyond mere functionality—it serves as a powerful strategy to grab attention, convey your brand’s story, and foster meaningful connections with consumers.

Gen Z and Alpha: Trends Manufacturers Should Watch In 2025.

Weekly Roundup – Week of 12.9.24

Trends Issue – Dive into the top 2024 food and beverage trends and get a glimpse of what’s on the horizon for 2025. We’ve curated insights from industry-leading publications, highlighting the innovations, flavors, and consumer preferences shaping the future. Handpicked by our team of strategists and food enthusiasts, this collection is your go-to resource for staying ahead in a rapidly evolving industry.

Operators are adapting with innovations in technology, flexible labor practices, and shifts toward off-premises dining.

Weekly Roundup – Week of 12.2.24

What’s shaping the food and beverage industry in 2025? From highlighting the outlook for foodservice in 2025 and supply chain strategies to allergy-friendly innovation, our latest blog dives into the trends driving growth and the challenges ahead. Discover how grocers can thrive in a hybrid world and why seasonality matters more than ever. Don’t miss these actionable insights!

Adaptability and innovation, such as offering varied price points and customizable options, are seen as crucial for salad chains to remain competitive while appealing to new customers.

Weekly Roundup – 11-18-2024

Curious about how the food and beverage industry is evolving? Our latest roundup uncovers 2025’s biggest trends, from salad chains going fast-casual to convenience stores redefining fresh food options. Explore insights on flavor innovation, retail strategies, and the latest in pizza sector competition—all in one place!