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Thinking

Explore The Changing Market

Understanding what is driving market changes for your CPG, foodservice and restaurant brand — from macro to micro data — informs everything we do. Please read these thoughtful perspectives from our insightful team.

Close-up grouping of seven different food items in a row from salads and pizza to pasta and shrimp.

Building Buzz: How Food Creators Drive Engagement for Your Brand

Discover how food creators are reshaping brand engagement—from viral recipes to real-world product integrations that build trust, accelerate ROI, and create long-lasting partnerships.

Close-up image of a young Asian female holding a beef skewer of Thai food in a Thai restaurant.

Weekly Roundup – Week of 5.12.25

This week’s hot topics in food and beverage dive into the cultural impact of Asian American food entrepreneurship, rising energy challenges for manufacturers, and how loyalty programs are reshaping grocery e-commerce. We explore Sysco’s recent distribution setbacks and what food brands can learn, plus a fresh look at how natural foods are driving retail innovation.

Asian girl using a touch screen to order food at a restaurant.

Weekly Roundup – Week of 5.5.25

From emerging tech to iconic brand revivals, this curated roundup delivers the food & beverage news you need to stay ahead—plus a 2-minute podcast for quick wins.

Three ethnically diverse female Gen Z friends eating pasta with a fork.

Weekly Roundup – Week of 4.28.25

From restaurants tapping into tech for growth to Gen Z reshaping retail expectations, this curated roundup explores the key trends shaping food and grocery in 2025.

Group of three wrapped deli sandwiches tied with string on a gray stone background.

Weekly Roundup – Week of 4.21.25

From zebra striping driving Gen Z purchases to frozen seafood that sells like fresh—dive into this week’s food industry intel, innovation, and regulation shifts.

Creamy butter on a board topped with paprika, green onions and roasted tomatoes.

HOW CHEFS ARE TURNING VIRAL FOOD TRENDS INTO MENU STAPLES

Social media is today’s test kitchen. From TikTok to restaurant table, see how chefs turn viral hits into repeatable menu favorites—and how brands can support the shift.

Three multi ethnicity teen girls posing for a picture outside.

Weekly Roundup – Week of 4.14.25

From Gen Alpha’s brand obsessions to the rise of crunchy snacks and smart tech in c-stores, we’re diving into the latest shifts reshaping food & beverage.

AI human face with matter spilling around face.

Weekly Roundup – Week of 4.7.25

From Amazon’s bold new voice AI to the evolving science behind alt-meat, the latest consumer trends show how tech, taste, and convenience are shaping the future of food. Dive into a curated roundup covering surging meat sales, Gen Z's campus dining demands, and how grocers are making Easter meals easy and affordable.

Asian father and daughter sharing a meal at an outdoor restaurant.

Weekly Roundup – Week of 3.31.25

From AI transforming restaurant operations to food fraud’s hidden costs, the food industry is evolving fast. Discover the trends and innovations reshaping the way we eat, shop, and do business.

Three ethnically diverse people eating burgers at a restaurant.

Weekly Roundup – Week of 3.24.25

This week’s food trends roundup covers how meat fits into a healthy diet, why transparency builds trust, and what brands need to know about Gen Z’s buying habits.